Cut & Paste

When I’m not designing, I’m probably ripping up a magazine to see what comes out of the mess. This is my space to play, mix things up, and follow my gut.

My Work

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Cut & Paste

When I’m not designing, I’m probably ripping up a magazine to see what comes out of the mess. This is my space to play, mix things up, and follow my gut.

Year

Client

Service

Live project

Completed at New Genre

Challenge

The skincare industry has become overcrowded with complex routines, confusing claims, and endless product choices. Consumers are left uncertain about what their skin actually needs and unsure of which brands to trust. The result is frustration, fatigue, and a loss of connection to genuine care.

Solution

Lumina brings calm back to skincare. Through transparency, quality ingredients, and a minimalist approach, the brand empowers consumers to make confident, informed choices. Every detail, from packaging to storytelling, is designed to inspire clarity, confidence, and balance in daily rituals.

My Work

My Work

View All

Cut & Paste

When I’m not designing, I’m probably ripping up a magazine to see what comes out of the mess. This is my space to play, mix things up, and follow my gut.

Live project

Completed at New Genre

Year

Client

Service

Challenge

The skincare industry has become overcrowded with complex routines, confusing claims, and endless product choices. Consumers are left uncertain about what their skin actually needs and unsure of which brands to trust. The result is frustration, fatigue, and a loss of connection to genuine care.

Solution

Lumina brings calm back to skincare. Through transparency, quality ingredients, and a minimalist approach, the brand empowers consumers to make confident, informed choices. Every detail, from packaging to storytelling, is designed to inspire clarity, confidence, and balance in daily rituals.

My Work

My Work

View All